Best seller
30/20 High Protein Chicken
- 535 calories per cup
- 30% protein, 20% fat, meat-based
- No corn, wheat or soy · no by-products
$116.99 $129.99 40 lb · Subscribe & Save 10%
Head-to-head · Bully Max 30/20 Chicken vs Blue Buffalo Wilderness Adult Dry Dog Food
BULLY MAX 30/20 VS BLUE BUFFALO
535 calories a cup against 419. For a 50 lb dog that is 2.1 cups a day instead of 2.7, and a 15 lb bag that lasts 28 days instead of 22. *
- 30% protein, 20% fat, 535 calories per cup
- Meat-based · no by-products · no corn, wheat or soy
- Made in the USA · zero recalls since 2009
Bully Max vs Blue Buffalo, on the same 50 lb dog: Bully Max 30/20 High Protein Chicken is 535 calories per cup, so the comparison below is about cups per day, days per bag and cost per meal.
40 lb bag: $116.99 with Subscribe & Save 10% $129.99 · Free shipping over $35 on Subscribe & Save ($100 one-time)
Bully Max 30/20 High Protein Chicken
- 535cal / cup
- 2.1cups / day
- 28days / 15 lb
Blue Buffalo Wilderness Adult Dry Dog Food
- 419cal / cup
- 2.7cups / day
- 22days / 15 lb
The numbers
SIDE BY SIDE: 30/20 VS WILDERNESS
Blue Buffalo Wilderness Adult is Blue Buffalo’s high-protein line, so that is the fair comparison. Same dog, same day, same bag size.
| Measure | |  |
|---|---|---|
| Calories per cup | 535 | 419 |
| Cups per day (50 lb dog) | 2.1 | 2.7 |
| Days per 15 lb bag | 28 | 22 |
| Meals per 15 lb bag | 56 | 44 |
| Protein source | Meat-based | Contains plant protein |
| Nutrient Density Rating † | 9 / 10 | 6 / 10 |
| Cost per meal ‡ | $1.00 | $1.18 |
Orange = the better number for a 50 lb dog eating about 1,145 calories a day. Data sources and method · Nutrient Density Rating method
Calories per 8 oz cup, drawn to scale. Source
Feed less. Deliver more.
SIX MORE DAYS FROM EVERY BAG
A 50 lb dog eating about 1,145 calories a day gets through a 15 lb bag of Wilderness in 22 days. The same bag of Bully Max 30/20 lasts 28. Over a year, that is roughly 13 bags instead of 17.
- 2.1 cups a day, not 2.7
- 56 meals per 15 lb bag, not 44
- Life Protection Formula: 379 calories a cup, 3.0 cups a day, 20 days per bag
A switcher, in his words
FROM BLUE BUFFALO TO BULLY MAX
“Blue Buffalo has been the main food source for months. We tried Bully Max now my 18 month pup can’t get enough. I will place another order soon.”
Kevin’s review is on shop.bullymax.com, word for word, with his own photo. He fed Blue Buffalo for months before trying 30/20 Chicken.
Verified buyers
WHAT OWNERS NOTICE FIRST
50,000+ 5-star reviews · Rated 5/5 by DogFoodAdvisor.com
Verified buyers on shop.bullymax.com, word for word.
30/20 High Protein Chicken
“I have had my dogs on it for about a year now… And our dogs coats always look amazing.”
30/20 High Protein
“I made the switch from Taste of the Wild and have no regrets. I am very happy with the High Preformance dog food.”
30/20 High Protein Chicken
“My pit is now 7 months old and 74 lbs of solid muscle!! Been feeding him Bully Max since 6 weeks old…”
30/20 High Protein Chicken
“I’ve had my baby on BM for 5 years. Never had any issues with the food and the consistency they produce. He’s thriving and in the best shape.”
30/20 High Protein Beef
“My Boxer loves this brand. He’s a picky eater and he absolutely devours this kibble without any additions.”
30/20 High Protein Beef
“This is the first brand of food my dog tries and she actually eats it without me having to mix it with other stuff .”
Make the switch
PICK YOUR BAG SIZE
Subscribe & Save takes 10% off every delivery: skip, pause or cancel anytime. Free shipping over $35 on Subscribe & Save ($100 one-time).
Start smaller
30/20 High Protein Chicken
- Same 535-calorie formula
- About 28 days for a 50 lb dog
- TruMune® postbiotic
$50.37 $55.97 15 lb · Subscribe & Save 10%
STRAIGHT ANSWERS
- Can I switch straight over?
- Go gradually. Over about 7 days, mix a little more Bully Max into the old food each day until the bowl is all Bully Max. Because 30/20 is denser (535 calories a cup), feed by calories, not by the old scoop: a 50 lb dog needs about 2.1 cups a day.
- Which Blue Buffalo formula is this compared with?
- Blue Buffalo Wilderness Adult, Blue Buffalo’s high-protein dry food, at 419 calories a cup. Blue Buffalo Life Protection Formula is 379 calories a cup: about 3.0 cups a day for a 50 lb dog and 20 days per 15 lb bag.
- What is the Nutrient Density Rating?
- Bully Max’s own 1–10 scale, based on calories per cup and whether a formula’s protein is meat-based. Plant-protein and lower-calorie formulas score lower. It is not an independent or third-party rating. Method.
- How does Subscribe & Save work?
- 10% off every delivery, on your schedule. Skip, pause or cancel anytime from your account. Orders over $100 ship free.
FEED LESS. DELIVER MORE.
535 calories a cup, meat-based, made in the USA with zero recalls since 2009. Put your dog on the bag that lasts longer.
40 lb bag: $116.99 with Subscribe & Save 10% $129.99 · Free shipping over $35 on Subscribe & Save ($100 one-time)
- Data. Calories per cup, days and meals per 15 lb bag, and protein source from the Bully Max brand comparison at shop.bullymax.com/pages/product-comparison, based on the formulas reviewed at the time of comparison (fetched October 7, 2026), for a 50 lb dog with a typical activity level (about 1,145 calories a day, 2 meals a day). Cups per day = 1,145 ÷ calories per cup, rounded. Your dog’s needs may vary; follow the feeding guide on the bag and ask your veterinarian about your dog’s diet.
- Nutrient Density Rating. Bully Max’s own 1–10 scale based on calories per cup and whether a formula’s protein is meat-based; plant-protein and lower-calorie formulas score lower. It is not an independent or third-party rating.
- Cost per meal. Blue Buffalo cost per meal is taken from the Bully Max brand comparison at shop.bullymax.com/pages/product-comparison as recorded on October 7, 2026, based on prices at the time of comparison. Bully Max cost per meal = the 15 lb 30/20 Chicken price on shop.bullymax.com on October 8, 2026 ($55.97 one-time; $50.37 with Subscribe & Save, about $0.90 a meal) ÷ 56 meals (2 meals a day for 28 days). Prices change; check current prices before you buy.
- Trademarks. All trademarks belong to their respective owners, who are not affiliated with Bully Max.
More from Bully Max
Guides by breed and goal, all on the same 30/20, 25/11, 24/14 and PRO 31/25 formulas.